Self-storage tenant protection provider SafeLease appoints CPO

SafeLease, which provides a tenant protection plan for self-storage operations, has appointed Deepak Surana as Chief Product Officer. He will lead the product management, design and engineering teams that develop the company’s proprietary platform and seek to expand its product suite, according to a press release.

“We are building a platform to help small and medium business owners maximize their revenue potential,” said Steven Stein, Founder and CEO. “Deepak combines a strategic mindset with the technical expertise to realize our vision for the SafeLease product suite.”

Surana has over 20 years of experience developing products for companies such as Accenture Plc, Blackboard Inc. and Dun & Bradstreet Corp. He most recently served as Managing Director of marketing technology company OutboundEngine Inc. During his tenure as Senior Vice President of Product and Engineering for OutboundEngine, he oversaw the company’s marketing automation product portfolio. company, the statement said.

“The self-storage market is ripe for a modern suite of revenue-driven products,” Surana said. “We merge superior platform capabilities with a seamless user experience to provide property owners with the tools, technology and infrastructure they need to turn risk into revenue.”

SafeLease Tenant Protection integrates with most self-storage management software to automatically enroll eligible tenants into a minimum coverage protection plan upon move-in. Customers with proof of insurance can opt out. Facility operators collect revenue directly from tenants.

Based in Austin, Texas, SafeLease works with commercial real estate owners in the United States. It leverages technology and a partner-centric business model to create new revenue channels that maximize the value of commercial real estate assets.

Source: PR Newswire, SafeLease Welcomes Deepak Surana as Product Manager

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